94% of 47,839 Respondents Believe… (Updated)

Monday, April 2, 2007 19:44

that reports accusing Yum and McDonald’s of paying illegally low wages are true.

Further,more than 74% said harsh punishment can prevent other foreign companies from doing the same thing.

This is was a direct quote from WSJ Update (Note: WSJ Egnlish Article was edited and the references dropped… but here is the Chinese version) the recent debacle that I have covered on the new Crossroads website here.

China KFC Poll

Thankfully, my crack team found the original Sina Poll here (click here for large screenshot) and as you may be able to tell from the screenshot, the numbers have increased to 51648 total votes: (1) 94.07% believing reports are true and (2) 74.47% believing they should be punished. Of course, online surveys are not the most accurate tools, but at 51k votes, I think we can safely say that public opinion is not in the favor of either company.
Regardless of what the facts may be, or whether or not Yum and McDonald’s are in the right, the 2 statistics above should be enough to prove ONCE AGAIN that foreign companies operating in China need to make sure they are not only always in the right, but that everyone knows it.

A quick visit to our BRANiDamage page, and you can see that Dell, P&G, Apple, and others all found themselves in the middle of a PR storm that could have been avoided, but wasn’t.

While I have yet to see protests and picket signs outside the KFC and Pizza Hut down the street, I am fairly certain there will be an impact. If there is one group of people you do not want to be seen as exploiting, it is the students of China.

For some companies, they overslept the alarm clock, and they are now at risk of losing their credibility within the community. I suggest others look at this as one more example as to why companies need to revisit the packages they are offering and make sure they can defend them in the blogosphere….

Both comments and pings are currently closed.

2 Responses to “94% of 47,839 Respondents Believe… (Updated)”

  1. China Law Blog says:

    April 4th, 2007 at 7:11 am

    You say this is a direct quote from the WSJ, but the article to which you link nowhere even mentions a survey. Would you please direct us to the correct link.

  2. rbrubaker says:

    April 4th, 2007 at 8:27 am


    That is really irritating. I think they did a revision and knocked those stats off. they were actually the last two lines of the article.

    I just looked to see if I could find the original poll but was unable to find, but if you google 47,839 Respondents the below link comes up #1

    Probe of Wages in China Highlights Discrete Rules – WSJ.com (setup2.wsj.com/article/SB117553302315357025.html) – 2 Apr 2007 –

    and another for the WSJ comes up…


    But both lead to the article that you see when you click my link.
    I have search Sina as best I can and was unable to find the orginal poll, so tomorrow I will ask a friend tomorrow over there if they can find for me.

    I have been accused of having an active imagination, but I literaly dragged those two lines from the online edition into my window. I guess that will teach me to use the online WSJ as a source