All Roads Lead to China

Posts Tagged ‘Distribution. Marketing’

IBM Report: Winning China’s Mass Market

Wednesday, April 4, 2007 11:51 2 Comments

Last week, IBM published a report in cooperation with the Economist Intelligence Unit entitled Winning in China’s Mass Markets. At 25 pages, this is definatly one of the better free-bees I have seen in a while that possessed decent information that would enable the readers to gain some understanding of just how difficult it will […]

This was posted under category: China's Other Cities, Going to Market, Invest in China, The Big Picture Tags: 2nd Tier, Distribution. Marketing, FDI, Investment

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